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  • FleishmanHillard Launched APAC DE&I DECODED report

    The New Report Sets out a Framework for Corporations to Follow in the APAC Region to Act More Relevantly and Authentically to Meet the Local Needs of the Population FleishmanHillard’s Research and Analytics practice, TRUE Global Intelligence™ today launched DE&I Decoded: APAC, a comprehensive report focused on Asia Pacific consumer perceptions and needs regarding diversity, equity and inclusion (DE&I). The report showcases the need for organizations to drastically rethink the way they are engaging with...

  • First Approach to Climate in Response to Europe’s Energy Crisis, FleishmanHillard Study Find

    Executives Express Deep Concern About Inflation and Geopolitical Tensions, Expect Poverty to Rise The research also found: U.S. executives were the most likely to say the priority should be increasing energy supplies, at 37%, followed by Germany respondents at 34% and China and UK respondents at 32%. South Korea and Spain executives were the most likely to say climate action should be prioritized, at 33% and 24%, respectively. Chinese executives were highest in expecting to reduce...

  • [FH Korea] 2023 New Year Newsletter

    I. Korean Society & the Global Context: An Urgency for Less Blame, More Empathy   Business leaders around the world start the Year of the Black Rabbit amid grave concerns. They are confronted by an overwhelming number of unfavorable business challenges and global issues that cannot be resolved by the individual efforts of separate companies alone. The never-ending COVID-19 endemic, escalating Russia-Ukraine conflict, unstoppable global inflation, soaring interest rates and the energy crisis, plus the...

  • Credibility, Performance and Service Fees are Key Criteria for Choosing Asset Managers, According to FleishmanHillard’s First Pan-Asia Future of Asset Management Report

    Preference for Foreign Asset Managers in Terms of Performance, Track Record and Trustworthiness HONG KONG, June 14, 2022 – The vast majority of Asian investors see credibility (96%), performance (96%) and service fees (90%) as the key criteria for choosing an asset manager, according to FleishmanHillard’s The Future of Asset Management in Asia 2022. The report, which for the first time now covers four markets across Asia (mainland China, Hong Kong SAR, Singapore and South Korea) and...

  • Fleishmanhillard Seoul named PR Consultancy of The Year in PR Awards ASIA 2022 JAPAN/KOREA Category

      On June 8, 2022,  FleishmanHillard in Seoul triumphed as the 2022 Consultancy of the Year in the highly competitive Japan/Korea category of the PR AWARDS ASIA, held by Campaign, an authoritative voice of the media, marketing and advertising community globally. Marking its 20th anniversary, FleishmanHillard in Korea delivers excellent client experience through agile and all-encompassing communication services under its ‘Kindness & Brilliance’ focus in 2022. Under the leadership of President & Senior Partner Yvonne...

  • Science & Technology Policy Institute and Korean Association of Fair Economy hosted the ‘Revitalization of Innovative Enterprise and its Regulation’ forum

    On May 25, 2022, Science & Technology Policy Institute and Korean Association of Fair Economy hosted the ‘Revitalization of Innovative Enterprise and its Regulation’ forum in Seoul Global Center located in Jongno-gu, Seoul.  Experts from various fields convened to discuss domestic environmental regulations and to provide alternative solutions. During the forum, Yang Wang, a head of FleishmanHillard Stakeholder Engagement Center, emphasized, “regarding platform regulations, there are many related stakeholders besides the enterprises and the authorities...

  • Korea Corporate Governance Forum hosted a seminar on ‘Succession and Governance’ on May 18, 2022

    Yvonne Park, President of FleishmanHillard Korea, presented ‘Family Enterprise Governance and Succession management’ at a seminar held by the Korea Corporate Governance Forum on May 18, 2022. The forum panelists suggested the following to reduce the governance risks and prevent infringements of minority shareholders' rights in the process of succession: decrease the rate for gift and inheritance tax, strengthen the rights and responsibilities of the board of directors, and change the method of calculation for...

  • FleishmanHillard: Shareholder Activism Webinar in Asia

    Shareholder activism has been on the rise in the region. Asian CEOs and boards need to communicate frequently and transparently with key stakeholders and have a game plan in dealing with activist shareholders. FleishmanHillard held a Shareholder Activism Webinar in Asia on May 17, 2022 to discuss the trends and best practices in shareholder activism with our industry experts...

  • [THE PR] The core of global newsroom should be “Customization”, Not translation

    In an interview with The PR, Michael Rinaman, Managing Director of Asia Pacific and Global Head of Analytics at FleishmanHillard TRUE Global Intelligence, emphasized the importance to customize the topics that companies want to deliver to the target audience rather than relying on translation when domestic companies try to develop a global newsroom. To read the original article : The key of Global Newsroom should be “Customization”, Not Translation  ...

  • [THE PR] “Customer Journey” to focus beyond Integrated Marketing Communication in PR

    In an interview with The PR, Michael Rinaman, Managing Director of Asia Pacific and Global Head of Analytics at FleishmanHillard TRUE Global Intelligence, discussed the recent trends in research and analytics, research topics that clients are interested in these days, and data-based integrated approaches in terms of the Customer Journey. To read the original article : "Customer Journey" to focus on Beyond IMC in PR...

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