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  • First Approach to Climate in Response to Europe’s Energy Crisis, FleishmanHillard Study Find

    January 26, 2023

    Executives Express Deep Concern About Inflation and Geopolitical Tensions, Expect Poverty to Rise The research also found: U.S. executives were the most likely to say the priority should be increasing energy supplies, at 37%, followed by Germany respondents at 34% and China and UK respondents at 32%. South Korea and Spain executives were the most likely to say climate action should be prioritized, at 33% and 24%, respectively. Chinese executives were highest in expecting to reduce...

  • [FH Korea] 2023 New Year Newsletter

    January 2, 2023

    I. Korean Society & the Global Context: An Urgency for Less Blame, More Empathy   Business leaders around the world start the Year of the Black Rabbit amid grave concerns. They are confronted by an overwhelming number of unfavorable business challenges and global issues that cannot be resolved by the individual efforts of separate companies alone. The never-ending COVID-19 endemic, escalating Russia-Ukraine conflict, unstoppable global inflation, soaring interest rates and the energy crisis, plus the...

  • Credibility, Performance and Service Fees are Key Criteria for Choosing Asset Managers, According to FleishmanHillard’s First Pan-Asia Future of Asset Management Report

    June 15, 2022

    Preference for Foreign Asset Managers in Terms of Performance, Track Record and Trustworthiness HONG KONG, June 14, 2022 – The vast majority of Asian investors see credibility (96%), performance (96%) and service fees (90%) as the key criteria for choosing an asset manager, according to FleishmanHillard’s The Future of Asset Management in Asia 2022. The report, which for the first time now covers four markets across Asia (mainland China, Hong Kong SAR, Singapore and South Korea) and...

  • [THE PR] “Customer Journey” to focus beyond Integrated Marketing Communication in PR

    May 20, 2022

    In an interview with The PR, Michael Rinaman, Managing Director of Asia Pacific and Global Head of Analytics at FleishmanHillard TRUE Global Intelligence, discussed the recent trends in research and analytics, research topics that clients are interested in these days, and data-based integrated approaches in terms of the Customer Journey. To read the original article : "Customer Journey" to focus on Beyond IMC in PR...

  • 2022 South Korea Presidential Election Results : Yoon Suk-yeol wins South Korean presidential race by narrow margin

    March 11, 2022

                                           FleishmanHillard Korea 2022 Newsletter                                        2022 South Korea Presidential Election Results Yoon Suk-yeol wins South Korean presidential race by narrow margin   On March 9th, 2022, Yoon Suk-yeol of the conservative People Power Party was elected as the...

  • Good Deeds to Good Ends

    January 3, 2022

      To Download :  2022 FH Korea New Year Newsletter _ Good Deeds to Good Ends  ...

  • 2021, An Algorithmic Society

    January 1, 2021

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  • COVID-19 Mindset: A Survey of Consumer Mindsets in 7 countries

    August 7, 2020

    FleishmanHillard TRUE Global Intelligence (TGI) published a report based on a survey of consumers in 7 countries, titled, “COVID-19 Mindset: The Collision of Issues”. The report investigated how COVID-19 has changed consumer values and behaviors regarding various expectations in health, finance, and consumer sectors for governments, local communities, and corporations. The results showed that, along with the prolonged COVID-19 pandemic, concerns about health, safety, and finance have increased and various social and cultural issues such...

  • COVID-19 Mindset: How Pandemic Times Are Shaping Global Consumers

    April 20, 2020

    In just a few short months, this pandemic has changed our perceptions of the world to a degree typically seen only over years and decades. Our findings reveal changes in priorities, values and relationships driven by the role we all must play to mitigate the pandemic and its effects on society. As consumers and employees, this means a renewed focus on organizations as employers and places of public life. For brands and employers, this means...

  • 2020 South Korea General Election

    April 17, 2020

    Link for downloading the original Newsletter...